Location: YCC, Guangzhou, China Date: 2022 Design Brief: This design concept incorporates the idea of having a market place ambience inside the boutique space, symbolizing the spirit of nature and environmentalism, inspiring people to rethink about the essence of life and encouraging creativity and self-expression. PSO Brand's concept design is based on the affinity to connect with each other, believing in oneself and not be limited by any restrictions.
The design concept of this project is inspired by "revisiting the original market place", using concrete, wood, and stainless steel to construct a space that is rustic and welcoming. The definition of success is different for everyone with no standard benchmarks. People should be themselves, pursue their own needs and not be affected by others. This concept is also aligned with the motto of the brand and their styling and development direction.